Storyboard tell more than stories

Scottish Power storyboard design by Klaklak

When you want to create a video for your business, the planning stages are crucial. It doesn’t matter what type of video it is it can be a sales video, a training video, a demo video or a short online business video. A crucial planning stage is creating your storyboard, which is a graphic representation of each shot of your video. It consists of squares containing illustrations that represent what will be shot or said during that scene. It might seem like extra work, but it’s work that you don’t want to ignore.

There are various reasons why a storyboard is so important. One of them is that it’s an excellent way to share your vision, as having a visual aid will simplify your ideas and vision. If you have a storyboard, you can avoid any awkward misunderstandings, as you can show people exactly what the video will look like. This simplifies the production process as it allows you to plan in advance for any props required and how shots should be set up. Also, this means that you won’t forget any scenes and your video will come across as intended. A storyboard will also save you time. Creating the storyboard may seem like an extra step that will make the process longer, but it will save you time in the long run. It will make the explanation simpler and shorten the filming time.

To create a storyboard, you first need to create blank slides, by drawing a series of squares on a blank piece of paper. Each square represents a different shot or scene, so draw, sketch or use photographs to represent each scene. You can add any dialogue either using speech bubbles or a paragraph underneath each scene. Any notes can be added below; you just need to think of your storyboard as a comic book, to make your clients or customers have a better understanding of what the finished product will look like. The drawings or photographs don’t need to be terribly accurate or even good; they just need to give you a sense of what will happen in that shot or scene. It’s important to jot down notes about movement, camera angles, transition shots and other details.

Some tips to keep in mind are the following: Show, don’t tell. Make sure that your storyboard is coherent and logical, where the video needs to be visually consistent from start to end. You need to include relevant details, such as the background, characters, props, etc.
Creating a storyboard may seem like a daunting task, but it’s an integral part of the video making process. It can ensure a buy-in to your proposal, help the stakeholders visualize your ideas and assist the production and editing team to execute your vision.

About the author